The Dawson Company
Innovative Solutions for Agriculture
Market Intelligence for Agriculture:
We identify the post-harvest and pre-harvest market sector most suitable for your technical product. We identify the players in that market and we identify the economic challenges that they face. We provide a strategy for solutions to the challenges. We provide a strategy for market entry and sales.
Identify Market Niches:
We identify your market sector competitors and evaluate their strengths. We identify technologies currently in use and their attributes; we identify the method of distribution/sales; identify the level of sales and pricing. We recommend alternative strategies for market entry.
Demonstrate your Value Proposition:
We identify the Key Economic Drivers for your product. We perform demonstration tests, demonstration studies, pre-registration studies. We "sell" your value proposition to early adopters.
We create sales to first-time users. We follow up and secure the second season's sales. We advise on marketing and on sales methods to use in your product's niche.
Product Registration and Certification:
We provide Strategic Counseling on Pesticide Registration, Organic Certification, Sustainability and matters of Intellectual Property. Our early-stage strategic counseling provides major savings in time and in expenditures.
- Create Sales Opportunities for new Agricultural Technologies; including Post Harvest Technologies, Produce Ripening Technologies and Crop Production Technologies.
- Provide access to Post Harvest and Pre Harvest Produce Markets.
- Provide entry points for Novel AgriChemicals.
- Provide Product Placement along the Food to Fork Value Chain. with Special Emphasis on Practices of Agricultural Sustainability